CBD, or cannabidiol, has received a lot of hype last year, and now there is a sign it may be paying off for companies.

Twenty percent of those aged 18-29 said they use CBD products, followed by 16 percent for ages 30-49, 11 percent for 50-64 years old and eight percent for those aged 65 years or older.
An average of 50 percent of Americans 18 years old or older said they don’t use CBD products, while 35 percent said they are not familiar with them.
Those aged 65 and older were the least familiar with CBD — 49 percent said they don’t know CBD products, compared to between 26-36 percent for the other age brackets.

CBD products also seem to be more popular in the western U.S., with 21 percent of western respondents saying they used the products, compared to 11-13 percent for the rest of America.
What is CBD being used to treat?
Women are more likely to use CBD for anxiety than men (25 percent versus 14 percent), and men are more likely to use it for sleep (15 percent versus eight percent).
While CBD is marketed for many other purposes — such as for stress, muscle soreness, inflammation, for pets, and as skincare — five percent or less of respondents said they use it for those reasons.
The Federal Drug Administration (FDA) in the U.S. is still researching CBD’s uses and effectiveness.

Gallup concludes that while right now CBD is used most by younger people, older Americans stand to gain the most from the products as it can help them with the aches and pains that come with age.
Most Americans Indicate Awareness of CBD
Familiarity is fairly similar across societal groups, including by gender, party ID and most age categories. However, half of seniors vs. roughly two thirds of those under 65 know something about it.U.S. Adults’ Familiarity With CBD Oils.
Aware Americans Think CBD Is Beneficial

Those who are familiar with CBD oils credit the substance with having health benefits,

Confidence in CBD is also much greater the more people know about it.
Notably, young adults who are familiar with CBD are much more likely than seniors
Bottom Line
The CBD-oil arena is extremely active right now, including medical research into its benefits, state legislation governing its sale, federal legislation encouraging its production and corporate investment growing in the business. According to Forbes, retail sales for CBD products were between $600 million and $2 billion last year but are expected to grow to $16 billion by 2025.


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